Live safe

¡MIRA A AMBOS LADOS!

Look Both Ways

Look Both Ways, the initiative launched by Fundación MAPFRE in Boston, in 2016, with the goal of saving lives on US highways, in addition to being a public ser...
25 años salvando vidas

25 years saving lives

The war on road traffic accidents is being fought on many fronts: road safety education, research into technical improvements to infrastructures and vehicles, ...
Motoristas más seguros

Full throttle safety

The report Road Map for Enhancing Road Safety for Motorcycle and Moped Users, drafted by Fundación MAPFRE and the AEC (Spanish Highway Association), warns that...
Ciudades casi cero

Near-Zero Cities

Five years ago Fundación MAPFRE set itself a challenge as ambitious and difficult as it was necessary: achieve the total elimination of serious injuries or fatalities from traffic accidents in Spanish cities by 2030. The challenge, inspired by the V...